In all industries, there is a trend towards personalization . Clients want a product or service that is personalized to their needs and don’t accept anymore to pay for all kinds of whistles and bells, which they never use. The current pricing model of many digital companies is a (monthly) license/subscription model , where you get a pre-defined package of features. Alternatively, a lot of digital companies provide free services, but gain revenues through advertisement and selling (all or not anonymized) user data . The first model provides customers a single choice, between paying nothing (thus getting nothing) and paying a large fee (thus getting everything, but also a lot of unused features). The 2nd model restrains the usability (all kinds of adds popping-up and not enough advertising in the world to make all the Web sites profitable) and comes at the expense of privacy and personal data control. A potential new alternat...
A weekly blog with articles on the future of financial services sector and more particular specifically Fintech, but also on topics, like IT and digitalization and its impact on the world (like e.g. mobility). #fintech #bankingsector #innovation #bankingtechnology