Worldwide, there is a clear trend towards embedding various services into a single digital customer journey (see my blog "The Rise of Intelligent Ecosystems: What It Means for Financial Institutions" – https://bankloch.blogspot.com/2025/05/the-rise-of-intelligent-ecosystems-what.html ). This has led to the emergence of embedded platforms, product and service marketplaces, and even super-apps that combine multiple offerings into one cohesive app experience. While these embedded journeys are increasingly comprehensive, they currently revolve around the purchase of a single product or service . For example, planning a holiday can now be done in one flow—booking flights, hotels, public transport, car rental, and insurance. Similarly, buying a home can involve a streamlined process for property evaluation, mortgage arrangement, insurance, and the actual purchase. However, life also includes a few significant, life-changing events that most people experience...
A weekly blog with articles on the future of financial services sector and more particular specifically Fintech, but also on topics, like IT and digitalization and its impact on the world (like e.g. mobility). #fintech #bankingsector #innovation #bankingtechnology